Workshops & Events  

Blogging - Layne Beckner Grime, Francis Becks Consulting

Thursday February 16 - 6:30 pm-8:30 pm @ BRC

Social media can feel overwhelming, but it can also be fun!  Blogging is a way to tell the story of your business and brand in a way that is lively, informative, and fitting for your target audience.  Get tips, tricks, and insights on how blogging can go from being a chore to something you look forward to incorporating into your business.  This seminar will help you brainstorm your content, tell your story and enjoy the process.


Violence and Harassment in the Workplace, AODA & Workplace Conduct - Kathryn Kissinger

Tuesday February 21 - 9:00 am-12:00 pm @ BRC

This seminar provides and in depth review of the requirements for Violence and Harassment in the Workplace, including the new standards on Workplace Sexual Harassment.  Includes legislation and compliance standards, roles and responsibilities of all workplace parties, and tools to help you create policies for your workplace.  This will also offer business owners advice on dealing with common areas of concern regarding appropriate workplace conduct and privacy, including topics covered by the Personal Information Protection and Electronic Documents Act (PIPEDA).


Legal & Insurance Issues
Boddy Ryerson Lawyers LLP & Cowan Insurance Group

Thursday February 23 - 6:30 pm-8:30 pm @ BRC

In this informative workshop, entrepreneurs will be taught legal and insurance 101 basics from BRC partners, Boddy Ryerson Lawyers LLP and Cowan Insurance Group. All small business owners need insurance, whether it is property, liability, or tailored for your home-based or cyber businesses. Find out what kind of insurance you need, what it covers and how you can manage your risk through illustrated claim examples. When to incorporate, errors and omissions and collections/small claims processes are just a few legal matters that concern small business owners—get the answers to a lawyer's most frequently asked questions!


Business Planning & Cash Flow Forecasting - Kara Davey

Tuesday March 7 - 9:00 am-12:00 pm @ BRC

How and why you need to write a business plan—a seminar offering real life insights into the reasons why you develop a business plan, the pitfalls you want to avoid and how to use the plan to manage your business prior, during and after opening. Cash flow forecasting is one of the most important tools you can use to forecast your income and estimate your expenses.


Marketing Strategies - Kara Davey

Tuesday March 14 - 9:00 am-12:00 pm @ BRC

Learn how to successfully implement marketing techniques, personal promotions and sales strategies for business start-ups. Discover a social media platform and strategy that’s right for your business and learn how to create an effective integrated marketing communications plan. This informative seminar will teach you how to get maximum results from minimal advertising dollars by reviewing examples of what works.


Emotional Intelligence - Sherri Lojzer

Tuesday March 21 - 9:00 am-12:00 pm @ BRC

More information coming soon!


Starter Company Orientation - Kara Davey

Thursday March 23 - 9:30 am-10:30 am @ BRC

The Starter Company is a provincially funded program for youth between the ages 18 -29 years who are not in school full-time.  The orientation session will include the following information: Starter Company Overview, Training, Mentoring, Funding, Eligibility, Timelines, The Business Plan and next steps if you’re interested.


BRC Signature Event: The Branding Highway with Gair Maxwell, Guest Speaker Eustan Matthews

The Branding Highway poster

When: Tuesday March 28, 11:30 am-4:30 pm
Where: Brantford Golf and Country Club, 60 Ava Road
Cost: $40 (includes hot buffet lunch)
Register: 519-756-4269 or click to register at http://www.brandinghighway.eventbrite.ca

This high voltage presentation follows the route of a metaphorical road trip inspiring firms of any size or category to establish Clear Differentiation, create Customer Advocation and establish a Brand Legacy that rivals some of the best in the world.  Join Gair Maxwell on THE BRANDING HIGHWAY and discover how certain companies he has worked with grew more than 5-10 times their original size in less than 5 years… while slashing their advertising budget! In an interactive, experiential environment, Gair reveals why developing a brand involves much more than picking colors, a logo or spewing empty, vanilla pudding promises of “features, advantages and benefits”. With eye-popping clarity you will learn universal secrets of iconic brands such as Apple, Ferrari and Harley-Davidson; how they can be adapted to your company, fuelling the hearts and minds of loyal customers.


Customer Loyalty & Retention - Marc Sidhom, MBA

Thursday March 30 - 6:30 pm-8:30 pm @ BRC

More information coming soon!


Bookkeeping & Taxation - Jagoda Mirceta, CGA

Tuesday April 4 - 9:30 am-3:30 pm @ BRC

Learn the basics of financially managing your business from an Accountant. This workshop provides tips on keeping accurate business records, remitting HST, calculating home office and vehicle expenses, with hands-on business bookkeeping examples.


Myers Briggs Personality Testing - Layne Beckner Grime, Francis Becks Consulting

Thursday April 27 - 6:30 pm-9:30 pm @ BRC

What personality type do you have?  Are you a 'details' person or an 'ideas' generator?  We all function differently and a key to success in any relationship, business, or partnership is understanding how to work well with those around us.  Diverse workforces can increase productivity and create synergies within a team, however working within a company without an understanding of how those around you process information or think can have the opposite effect.  This Myers Briggs seminar will offer insights about your strengths, personality and temperament.  Learn to maximize and embrace the variances between you and those around you.


To register for these workshops, please call 519-756-4269 or email sloveless@brantford.ca