Age Friendly 

Age-Friendly

Citizens are living longer, healthier lives. Age-friendly planning will ensure citizens of all ages and abilities have opportunities to thrive in the City of Brantford.

Age-friendliness is a key focus of the City's Healthy Brantford initiative that seeks to build a vibrant community through healthy lifestyles and improved access to health and wellness services.

The City of Brantford's age-friendly planning process began with the Master Aging Plan (2008), which was developed 'for the community by the community'. This extensive consultation process engaged service providers through committee involvement, older adults through focus groups, community leaders through meetings and interviews, and a widely circulated public discussion paper.

In 2015, Brantford City Council endorsed the Age-Friendly Community Planning Strategy and the City was awarded an Ontario Seniors' Secretariat Grant to review corporate readiness for an aging population. In the report, City of Brantford Age-Friendly Custom Needs Assessment (2016), external consultants determined that the City's "policies, programs, and initiatives across various municipal departments are intuitively addressing a range of age-friendly goals."

The report highlighted Brantford's Age-Friendly milestones, including:

  • 50+ City-run activities specifically for older adults; over 2,700 adults with seniors memberships at the City's recreation facilities, including the Beckett Adult Seniors Centre, the Wayne Gretzky Sports Centre, and seniors clubs
  • Free library programs for older adults about nutrition, fitness, and technology
  • Free learning and digital literacy programs within neighbourhoods
  • Age-Friendly City policies, including the Urban Design Guidelines, Facility Accessibility Design Standards, and the Accessibility Plan
  • Increased affordable housing units for seniors and aging-in-place services
  • Free events led by older adults in affordable housing sites
  • Fully accessible transit vehicles and an increased number of specialized vehicles
  • Targeted communication channels to engage older adults
  • Customer Service and Accessibility Training mandated for all City Staff
  • Free appointments for older adults at the Brantford-Brant Business Resource Centre
  • Numerous volunteer and leadership opportunities for older adults -- including the Brantford Accessibility Advisory Committee and the Brant Elder Abuse Committee
  • Support for community groups that encourage social participation and inclusion

From 2015-2017, The Grand River Council on Aging (GRCOA) and Member of Provincial Parliament Dave Levac--in partnership with the City of Brantford, County of Brant, Six Nations of the Grand River, MP Phil McColeman, and numerous agencies and retirees--hosted eight community summits to identify the needs of older adults. The results will inform an internal framework to track the City's progress towards age-friendly milestones. The GRCOA's final report, Creating an Age-Friendly Community: Community Impact Report, can be accessed online here.

Additional community seniors' services include the Seniors' Resource Centre, the Grand River Council on Aging, the Brant Public Health Unit, Seniors and Kids Intergenerational Program, the Alzheimer Society, New Horizons for Seniors, Canadian Association of Retired Persons, the Community Care Access Centres, the Grand River Community Health Centre, Brantford Native Housing, and Meals on Wheels.

Resources for Older Adults:

Planning and Policy Documents:

Additional Resources

For more information contact:

Aaron Wallace, Director, Strategic Planning and Community Development - awallace@brantford.ca

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